Instagram DM Auto-Reply

Connecting Instagram

1. Go to Admin → Instagram Accounts → Connect Account
2. Sign in with Facebook (the account that manages your Instagram business page)
3. Concierge discovers your Facebook Pages and finds the linked Instagram business account
4. The page token is encrypted and stored for sending DM replies

Configuring Auto-Reply

• Enabled — Toggle the account on/off
• Auto-Reply Enabled — Toggle auto-reply specifically
• Mode — Static or AI (same as WhatsApp)
• Prompt/Message — The reply text or AI system prompt

How It Works

1. Meta delivers incoming DMs to POST /webhook/instagram
2. Concierge verifies the webhook signature
3. Looks up the Instagram account by the recipient page ID
4. Generates a reply (static or AI)
5. Sends via the Instagram Pages Messaging API
6. Logs both messages to D1

Requirements

Your Meta app needs these permissions (requires App Review):

• instagram_basic
• instagram_manage_messages
• pages_manage_metadata
• pages_messaging

Token Refresh

Page tokens are long-lived but can expire. A daily cron job checks all tokens and refreshes those within 7 days of expiry.